When it comes about web design, there are various aspects on which the success of the business depends. Among such factors, one of the most leading names is responsiveness. But what does it means? It is simply about making websites that can adapt to the size of the visitor’s viewport. Via this context, we will make you aware of the benefits of responsive design. If you are not well cognizant of this pioneer feature, surely by the end of this write-up you would be able to get aware of this leading-edge specialty of website design.
Benefits
There are a number of benefits of responsive design which are as follows:
Mobile Traffic
It is necessarily important for the companies to have websites that can render properly on all the possible devices regardless of the size or display screen. Based on the recent survey it has been found that more than half of the traffic on the websites comes from mobile devices.
Faster development at lower cost
Making of one responsive website takes considerably less time than that of a standard desktop website. Since time is money and responsive design delivers us the best results in less time duration. Keeping this in mind, responsive website design is the best option to go with. Even if the initial cost of responsive design website results in the more expensive as compared to that of creating two separate websites. You would be able to save a huge slash of the amount in terms of maintenance cost or special configuration cost.
Low Maintenance Cost
If you are looking for maintaining a separate mobile site, no doubt it would require additional testing and support. It will surely require two content strategies, two administrative interfaces and potentially two design teams. To get rid of such issues, responsive website design comes into the picture which means less head-ache to developers, business owners, and consumers.
Lower Bounce Rates
A responsive website delivers a pleasant user experience for the users and visitors. This encourages the consumers to get in touch with the site or a page for a longer period of time and explore different areas of the site. On the other hand, if your site is not responsive, it would be much harder to keep the visitors engaged.
SEO Friendly
Inching towards the role of SEO, responsive web design is also as important as the quality of content. No doubt, strong backlinks, and better bounce rates result in higher search rankings but there would be some extra SEO benefits for mobile-optimized sites. There are many scenarios where a responsive website preferred to be the best option. Having a single website instead of separate desktop or mobile sites can avoid the issue of duplicate content. Hence, it is be the best option for any business to go with a responsive website.
In the above context, we have discussed various benefits of responsive design. Hope, you have got aware of this feature. Being a technology with innumerable benefits, there are lot many benefits which have not been covered in the above write-up. If you are anxious to know more about the benefits of responsive design, you may reach out to us at [email protected]. We are round the clock available and we would be extremely happy in dealing with all your technical challenges. Feel free to drop a text in the comment section below.